This week, In Twitter #43
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Interesting Things |
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Perrier by ditaBrilliant site for Perrier water sees you receive a sensual tour of an old french mansion by lady of the night, Dita. |
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Why this is NOT the Twitter electionThe social media landscape this week has seen a number of interesting developments ranging from the mega successful Old Spice campaign to the over dramatised Crust Pizza sexist tweet. The next Australian election is neither of those, since both parties have proven they do not understand the changing digital media landscape. |
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Android app developerInteresting tool from the guys at Google let’s anyone create an android app with no developent experience neccessary. Drop and drag to create! |
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Toy Story 3 Concept ArtGreat behind the scenes bits and pieces from Pixar’s latest, Toy Story 3. |
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Pictory Mag - Life lessonsAnother fascinating sequence of photo stories from Pictory Mag. |
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Things to look at |
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First dibs exhibit
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Tales from the Story Teller
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Drexler
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Monaux
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Musically Inspired Album Covers
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Short animation 35MM
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As always, you can follow on @TEQUILA_AUS or @JamesDeAngelis |
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Interesting Things |
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Durex iPhone AppDurex tackles the difficult challenge of getting young males to use protection. Durex thinks that there’s nothing more devastating that the possibility of having a baby, so they developed an app that lets you 'knock up' a friend’s phone (installs the app). The baby will cry, require attention and otherwise interrupt your day (plus many more humorous consequences). |
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Facebook mythbusting by SOAPExcellent slide show from the dudes at Soap that debunks the common myths on Facebook advertising. Why creating a page for your brand isn't truly free, the new social metrics and why (as always) it must be backed by good strategy or it may do more harm than good. |
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Show us your PizzaDomino’s has seen a disasterous 18 months of PR after reports of terrible food quality, videos of staff spitting in pizzas and generally shitty products. To their credit the past few months have seen a number of initiatives to lift public opinion on the company. This latest campaign sees the proof shift from glossy ads to the hard evidence, the pizza itself. Upload a pic of your delivery and prove that they really have changed their ways. |
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VW Fun theory: Case studyGreat case study of VW’s super popular “Fun Theory” campaign that ran late last year. |
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Things to look at |
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AT-AT day afternoon
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Grafikas 365 days type project
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Clever print spot
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New site for illustrators GrandPeople
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Bram Van Haeron
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Live-action trailer 'Transform' for new Shaun White game
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As always, you can follow on @TEQUILA_AUS or @JamesDeAngelis |
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Interesting Things |
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iPad magazines: Don't believe the hypeMashable delivers a scathing review of the current generation iPad magazine apps calling them 'an attempt to turn the clock back, rather than move the medium forward.' |
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The Digital book of awesomenessThis free e-book encompasses everything that has happened from the inception of digital till now. Everything you need to know to go from digital-zero to hero. No excuses from now on, go forth and download! |
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Virgin America Offers Free Flights to Twitter influencersVirgin America has partnered with Klout, an analytics service that tracks users’ influence on Twitter (based on variables such as the quality and number of followers and retweets), to extend free flights (plus tax) to influencers in Toronto. |
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UX mythsUX Myths collects the most frequent user experience design misconceptions and explains why they don't hold true. Excellent information for common misguided client requests (e.g keeping information above the fold etc.) |
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Things to look at |
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Giant Army
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Only the Brave
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Laser cave audio visual installation
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ISHBU
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Evgeny Kiselev
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As always, you can follow on @TEQUILA_AUS or @JamesDeAngelis |
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Interesting Things |
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AOL rebrand, part 2AOL has unveiled part 2 of it's colourful, engimatic and very uncorporate rebrand. The Brand engadged artists, illustrators and motion graphics designers to further it's transformation. Brand New dissects a number of these treatments and and shows why this is one of the most interesting rebrands seen for in a long time. |
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Apple iPads for rent on Jetstar's in-flight entertainment systemAn interesting move from Jetstar sees the implementation of the iPad for flights longer than an hour. With the device becoming so widespread it's becoming an undeniable new source of advertising potential (Branded apps, in-flight movie spots, iAds). |
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True Blood: Rich Media iPhone AdA first taste of the new iAd platform for Apple's devices. HBO's True Blood spot is a simple but well executed example that see's blood trails left behind on finger presses and a integrated trailer. |
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The surprising truth about what motivates usRSA animate videos are great, they visually depict interesting talks from speakers of all walks. This time a spot on what really motivates people in business. |
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Things to look at |
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New Diesel denim campaign
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Russ Mills
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New Audiobullys music video
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Doco short, 'Avatar Days'
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Photographer Carlos Serraro
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Stephan Balleux
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Reflectius clock concept
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As always, you can follow on @TEQUILA_AUS or @JamesDeAngelis |
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Interesting Things |
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The WIRED iPad appIt’s finally here. Beautiful layouts, exciting typography, bright and full paged print-style ads with integrated video and almost no filesize limits. Straight away you can see the new potential for advertising on the platform. Hopefully future releases see greater interactivity however, as it still feels a little uninspired at this point. |
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The world’s first scented bannerInteresting project from our friends at at Chiat\Day see’s the worlds first scented banner developed. Said cards were implanted into scores of computers in Brazil’s biggest lan cafes and were dispensed after interaction with a banner online. |
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Playboy Virtual CastingInstead of playboy searching the world for the prettiest women, they decided to get the ladies to come to them. The Argentinian campaign saw girls use their web cam and be snapped by a photographer on screen. |
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Are We Post-Digital Yet?Digital technology is so ubiquitous, so integrated into daily life that the terming and seperation of “Digital” in advertising is starting to become meaningless. Teressa says the best brand creativity transcends the screen and lives in meat space, it’s time to start thinking more universally. |
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Oil reaches Louisiana shoresBoston’s Big Picture captures the devastation of the oil spill in the gulf of mexico as it starts to wash ashore in Louisana. |
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Things to look at |
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CS5 artwork
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Muse · FIELD Data Visualisations
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New site for Si Scott
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James Bennet paintings
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Theo Aartsma experimental typography
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South African Nightscapes
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As always, you can follow on @TEQUILA_AUS or @JamesDeAngelis |
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